I was reading an article and the phrase"Feed the Chicken and starve the Eagle" was used to describe the managerial behaviour in managing teams. The article referred to managers spending disproportionate time towards weaker team members than otherwise. This immediately struck a cord somewhere that as consumers also we fall the same prey. Most consumers look at what is missing in their experience/possession rather tha look at what they enjoy and therefore should have a variety of. I remember a person who used to be very fond of tea but would order coffee once out of home. On asking why, his answer stumped me - "I don't get good coffee at home". But doesn't he claim to like tea greatly. Is there something common in human behaviour? Do we build on our strengths rather than correcting on our weaknesses? Are we striving to be average at many things than experts at a few? What happens if we apply Pareto's principle other way round? Thoughts cloud...
Moving on from the core theme of only consumers to a broader Indian complexity. An amazing country that can be challenging to understand due to its diversity - economically, socially, linguistically, racially and what not. Enjoy the THALI as they say....